What I really love about this cleanser is how well it cleans for a creamy formula. I have used Cetaphil’s creamy cleanser & I was so disappointed because my face was FAR from clean after using it! When I followed up with a toner I was both amazed and grossed out by how much dirt and makeup was still on my face. Well problem solved. This formulation is gentle, won’t strip skin of essential mosture, contains rose hip seed oil, aloe, & amino acids that work together to create a younger-looking complexion.